E.J. Korvette - The Dawn of Discounting

In the history of American retailing, The E.J. Korvette Story is a fairly brief chapter. This brevity does not do justice to the tremendous, arguably unparalleled influence the company and its visionary founder, Eugene Ferkauf, wielded during its halcyon years – the mid-fifties through the early nineteen-sixties. E. J. Korvette, Inc. was founded by Brooklyn-born Eugene Ferkauf in May 1948 with a